Data-Driven Insights -  Marketing Strategy

"Trace Research is a consumer insight driven research establishment, which utilises scientific data analytics in developing proven marketing insights and strategies" 


- Dr Andrew Zhu  PhD MRSNZ CStJ  - Founder of Trace Research

Trace Research sets itself apart from its competitors in 7 key ways

1. Helping identify and solve problems

2. Providing pragmatic thinking

3. Delivering theoretically proven and robust solutions

4. Applying the most advanced research methodology and data analytics

5. Providing publishable research outcomes in media promotions

6. Building long-term reciprocal relationships and mutual respects

7. Expanding your knowledge and business among Chinese consumers in New Zealand and China

 #1  Chinese Consumer Insights Provider in New Zealand